Fast Company Innovation Festival
Poster Design
Challenges
How do I fit lot of information into a small space while making it visually compelling? How do I organize it so that it is easily digestible?
Solution
Using a grid, I created a poster series that highlights three industry-leading women. The circle in the center that encapsulates their name is representative of a seal of approval. The most important information is largest to create a sense of hierarchy. Secondary information is there for those who have a second to read it.